Blog Marketing: The Revolutionary New Way to Increase Sales, Build Your Brand, and Get Exceptional Results
Product Description
With an exclusive look inside Google, Disney, Yahoo, IBM, and others, this book shows how your company can use blogs to raise its visibility and transform internal communications All companies, large and small, know that reaching customers directly and influencing–and being influenced by–them is essential to success. Blog Marketing shows marketing and PR professionals as well small business owners how to do just that without spending a lot of money. Reade… More >>
Categories: Books | 
Tags: Blog, Brand, Build, Exceptional, Increase, Marketing, Results, Revolutionary, Sales | 
5 Comments »
This book gave a great overview of blog marketing. It was easy to read and the content was memorable.
Rating: 4 / 5
This is a pretty good book. I definetly got some tips that I am going to be implementing into my business (www.mutualwin.net). When you have a small advertising budget, blogging definetly helps generate some new exposure and Blog Marketing helped out. Michael Bernstein
Rating: 4 / 5
I needed a quick and easy-to-read guide for understanding and using Blogs. I got this and more from Blog Marketing. Even though I was actually looking for a blogging book to help me use blogging to market my own POD published books (and not necessarily a formal business book), Blog Marketing answered all of my questions and then more. This was a Kindle Edition purchase and it is well suited for this venue. Wright uses personal experience to provide realistic information about life in the Blogosphere. He makes a good case for seeing blogging as the relational marketing tool that it is. Woe to any business that sees blogging only as “free advertising.” Customer-based blogging is emphasized and Wright gives a host of reasons and real life examples to make his case.
Rating: 5 / 5
I didn’t really like this book. It may be helpful for someone who was living on the other planet for couple past years, or had not Internet connection. Or may be I am too critical. Or whatever else. I just may be didn’t like it.
Rating: 2 / 5
I like to learn how things work & why, so this was a great book for me to consider the opportunity for a blog to impact my new small business.
[..]
Rating: 5 / 5